FOR THE KIDS.
$200,000. 10 weeks. One mission.
I've officially accepted the nomination as a 2027 Blood Cancer United Visionary of the Year candidate. From April 1 through June 11, 2027, my team and I are setting out to raise $200,000 for Blood Cancer United and the fight against blood cancer. I'm building my team. And our team has a name. For the Kids.

Goal
$200,000
$200,000 · 10 Weeks · April 1 – June 11, 2027
Why I Said Yes
Kids should get to be kids.
Blood cancer changes everything for a family. It interrupts school days and soccer games. Birthdays and vacations. Work schedules and family routines. It replaces normal childhood moments with appointments, treatments, waiting and uncertainty. I have kids. And so do you. That's why this fight has become so personal to me. I've had the privilege of supporting Blood Cancer United for several years. In 2027, I'm stepping up in a new way — leading my own Visionaries team. And we're doing it For the Kids. Little kids. And big ones too. There's a place for you on this team.
Join the team→"We're doing this for the kids. The little ones, and the big ones, too."
— Alan
Our Founding Corporate Partner
Travel + Leisure Co. has joined For the Kids as our Founding Hero Circle Sponsor with a $10,000 commitment to Blood Cancer United. They're the first company to say yes. They won't be the last.
Join the TeamHOW CAN YOU HELP?
Joining For the Kids doesn't mean you have to write a giant check. It means finding your way to help.
Fundraise through your network
Land a corporate sponsor
Rally your company
Support or host an event
Make an introduction
Secure an auction item
Activate a company match
Post on social media
BE PART OF WHAT WE'RE ALREADY BUILDING
This is going to be more than a fundraising campaign. We're creating events, experiences and opportunities to bring people together throughout 2027, including:
The King William Red Rose Party
An evening of cocktails, live music, community and giving.
And more to come
Every event. Every introduction. Every sponsor. Every dollar. It all moves us closer to the same goal.
$200K. 10 WEEKS. FOR THE KIDS AND FAMILIES FIGHTING CANCER
Kick-off is almost here!